Chapter 7 Flashcards

1
Q

is a comprehensive plan guiding resource allocation to achieve long-term organization goals

A

strategy

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2
Q

focuses organization al energies on achieving a compelling goal

A

strategic intent

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3
Q

is an ability to outperform rivals

A

competitive advantage

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4
Q

is achieved in ways that are difficult to imitate

A

sustainable competitive advantage

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5
Q

sets long-term direction for the total enterprise

A

corporate strategy

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6
Q

identifies how a division or strategic business unit will compete in its product or service domain

A

business strategy

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7
Q

guides activities within one specific area of operations

A

functional strategy

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8
Q

involves expansion of the organization’s current operations

A

growth strategy

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9
Q

growth by expansion within a existing business area

A

concentration

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10
Q

growth by expansion by entering related or new business areas

A

diversification

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11
Q

growth by acquiring suppliers or distributors

A

vertical integration

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12
Q

changes in operations to correct weaknesses

A

retrenchment strategy

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13
Q

occurs when a business closes and sells it’s assets to pay creditors

A

liquidation

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14
Q

reduces the scale or mix of operations

A

restructuring

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15
Q

protects an insolvent firm from creditors during a period of reorganization for restore profitability

A

Chapter 11 bankruptcy

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16
Q

decreases the size of operations

A

downsizing

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17
Q

involves selling off parts of the organization to refocus attention on core business areas

A

divestiture

18
Q

adopts standardized products and advertising for use worldwide

A

globalization strategy

19
Q

tries to operate globally with out having a strong national identity

A

transnational firm

20
Q

organizations join together in partnership to pursue an area of mutual interest

A

strategic alliance

21
Q

is the strategy of working with rivals on projects of mutual benefit

A

co-opitition

22
Q

strategically uses the internet to gain competitive advantage

A

e-business strategy

23
Q

uses IT and web portals to link organizations vertically in supply chains

A

B2B business strategy

24
Q

uses IT and web portals to link businesses to customers

A

B2C business strategy

25
uses social media to better engage with an organization's customers clients and external audiences in general
social media strategy
26
strategy uses the internet to engage customers and potential customers in providing opinions and suggestions on products and their designs
crowdsourcing
27
is the process of formulating and implementing strategies
strategic management
28
is the process of creating strategies
strategy formulation
29
is the process of purring strategies into action
strategy implementation
30
is the organization;s reason for existence in society
mission
31
are specific results that organizations try to accomplish
operating objectives
32
is a special strength that gives an organization a competitive advantage
core competency
33
offers products that are unique and different form those of the competition
differentiation strategy
34
seeks to operate with lower costs than competitors
cost leadership strategy
35
offers a unique product to a special market segment
focused differentiation strategy
36
seeks the lowest costs of operations within a special market segment
focused cost leadership strategy
37
examines organizational strengths and weaknesses as well as environmental opportunities and threats
SWOT analysis
38
analyzes business opportunities according to market growth rate and market share
BCG Matrix
39
inspires people to implement organizational strategies
strategic leadership
40
makes sure strategies are will implemented and that poor strategies are scrapped or changed
strategic control