What are the 3 measures of Central Tendency?
Mean
Median
Mode
How to calculate mean, median and mode?
Mean - Add and divide
Median - Middle
Mode - See the most
What is a strength and limitation of using the mean?
Strength:
All scores are taken into account therefore more representative of all the date
Limitation:
It can be skewed by extreme scores
What is a strength and limitation of using the mode?
Strength:
Only measure that can be used on all types of data
Limitation:
There may be several modes. Ignore all other scores.
What is a strength and limitation of using the median?
Strength:
Not skewed by extreme scores
Limitation:
It does not take into account all scores
What do you use Mean, Mode and Median?
Mean - no extreme scores
Median - 1 or more extreme scores
Mode - can be used on any data but usually used when data is categorical
What is a meant by a normal distribution?
Mean, mode and median are roughly the same
What is meant by positive skew?
The mean is higher then the mode
What is meant by a negative skew?
The mean is lower than the mode
What are 2 measures of dispersion?
Range and Standard Deviation
What is Standard Deviation better to use than range?
Standard Deviation is a better measure of distribution as it takes in account all scores not just the highest and lowest
What does a larger Standard Deviation show?
The larger the SD the greater the variation or spread of scores from the mean
What does a low Standard Deviation show?
A low SD would suggest there is little variation in scores - they are clustered around the mean.
What is the difference between quantitative and qualitative data?
Quantitative data is numerical and measurable, such as test scores or the number of times a behavior occurs, making it suitable for statistical analysis. In contrast, qualitative data is non-numerical, focusing on descriptions, opinions, and experiences, often from interviews or observations, which provides rich detail but is more challenging to analyze
Which research methods produce quantitative data?
Closed questionaires, surveys, experiments
Which research methods produce qualitative data?
Open questionaires, observations
Give a strength and limitation of quantitative data
Give a strength and limitation of qualitative data
Explain the difference between primary and secondary data
Primary data is for the researcher’s direct use, while secondary data is already collected and available for others to use.