Unit 7 Flashcards
(29 cards)
social influence
ways in which others affect an individuals thoughts feelings and behaviors. this can be direct or indirect, this could be real or imagined pressures of others
three forms of social influence
(1) Conformity
conform to group norms or maintain their independence,
(2) Compliance
comply with requests or be assertive, and
(3) Obedience
obey or defy the commands of authority.
conformity
change of perception, opinions or behavior with social group norms
compliance
Changes in behavior that are elicited by direct requests.
obedience
Behavior change produced by the commands of authority.
normative influence
conformity from the influence of the negative fear or social consequences of deviance
informational influence
conformity from influence that produces beliefs that others are correct in their judgement/beliefs/actions
Describe the effects of being socially ostracized
being social ostracized makes one feel neglected, ignored and excluded socially. can be a form of “social death”, causing feelings of distress when ignored, leading to feeling numb, sad, angry and over time being unable to cope.
Rejection causes pain similar to physical pain
public conformity
when individuals openly conform to group norms while in a private life holding on to true beliefs — to fit in or avoid disapproval
private conformity
conforming to groups beliefs/behaviors and genuinely adopting them as their own.
how normative and informational influence, and public and private conformity operate in Sherif’s and Asch’s studies.
informational- as more people picked the incorrect line the participants were informed thus seeing proof that they may be wrong
normative- when more participants joined in on the wrong answer it makes one feel like they dont want to be left out so they join or conform to the wrong answer
public- they conform when others can see them but go home and keep the same views as they have always had
private- going home and genuinely adapting those beliefs
majority influence
larger part of group pressures smaller to change.
minority influence.
process where dissenters produce change with in a group. smaller portion influences larger portion to change.
different processes by which majorities and minorities can exert pressure to affect people’s behavior
- holding their position
- showing dedication, risking themselves and their beliefs makes them more believable
- majority puts on pressure
- appeal to emotion
mindlessness
people often go along or respond automatically without fully processing or using mental short cuts or heuristics and not critical thinking
the norm of reciprocity
act of kindness is returned with an equal or greater act of kindness
several two-step request techniques
door in the face
foot in the door
thats not all
low ball technique
foot-in-the-door technique
A two-step compliance technique in which an influencer sets the stage for the real request by first getting a person to comply with a much smaller request.
low-balling technique
A two-step compliance technique in which the influencer secures agreement with a request but then increases the size of that request by revealing hidden costs.
door-in-the-face technique
A two-step compliance technique in which an influencer prefaces the real request with one that is so large that it is rejected.
that’s-not-all technique
A two-step compliance technique in which the influencer begins with an inflated request, then decreases its apparent size by offering a discount or bonus.
Briefly describe the hypothesis, research design, procedure, and results of Milgram’s original experiment on obedience to authority
people will obey authority figures even when causing harm.
design: blind shock increasing strength on another participant
variables that affected the level of obedience in Milgram’s series of experiments on obedience to authority
variables:
1) proximity to authority figure
2) status of authority figure
3) Social support group or alone
4) personal responsibility “just following orders”
how the participants in the Milgram study behaved differently from the participants in the Gamson et al. study
individuals vs group
ordered vs encouraged
no support vs group sup.