lecture 19 - incidental forgetting Flashcards
(39 cards)
Overview
- Incidental versus motivated forgetting = when we have something traumatic happen to us and we dont want to remember the details of it so we are motivated to forget it.
- incidental forgetting = when we have a memory failure but without the intention to forget
- The relationship between forgetting and time.
- When do we forget?
- When traces decay.
- When there is interference.
- When retrieval-induces forgetting
- Why do we forget?
- Blocking
- Inhibition
Aurelien and Jill Price (AJ)
AJ can remember the details of all of her life eg the weather on a particular day and what she did - can check if she is right as she kept a diary
can remember things from 20 years ago that upset her and it still bothers her
What would it be like to remember
everything that happened to you?
“I feel like my memory has ruled my life. I feel like no matter
how, no matter what, my memory has ruled my life. It’s like,
I remember all the wars. To really think about remembering
like 35 years ago right now and how you felt and how, or
what, someone said to you and how that’s never changed,
you know, it can be very, very tormenting. There’s not one
day that I’m not like stressed out about something, or
thinking about something from 20 years ago that means
absolutely nothing today, but still bothers me, or still upsets
me, or still pisses me off, and it’s ridiculous..”
Parker et al. (2006): the case of AJ (Jill Price). She
remembers every day of her life since her teens in
extraordinary detail.
forgetting can be adaptive
Forgetting and time
- Forgetting increases as time progresses.
- What is the relationship: constant rate of forgetting?
- Ebbinghaus (1913) used lists of nonsense syllables. - is this representative of what happens in everyday life?
- looked at memory accuracy at different retention intervals - at Lower intervals forgetting its very sharp there is a steep decline in what we can remember but then its more shallow
- A logarithmic relationship between time and forgetting. - we do a lot of forgetting initially and then it gradually tails off
the issues with looking at more realistic material or peoples personal memories is how to check if what they are telling us is correct
Forgetting personal memories
- Meeter et al. (2005)
- Looked at forgetting rates for people’s memory for widely
publicised events on TV and in newspapers. - Distinct, dateable events. Recall and recognition tested.
- Internet study: 14,000 participants, different age groups and
countries
Results: Meeter et al. (2005)
Recall dropped from 60 to 30 % in the first year, followed
by slower forgetting rates. - also find a logarithmic relationship
* Recall worse (31% correct) than recognition (52%).
4 AFC = 4
alternative fixed
choice - where there are four options and one of them is correct and you have to choose the correct option
open = a free recall - you are given the prompt and you just have to write down what you think the answer is
- in graph in notes
The nature of forgetting
- More is recognised than can be recalled. more resides in memory that what recall measures can tap
- A distinction by Tulving:
– Availability: whether or not an item is in the
memory store.
– Accessibility: whether the item can be retrieved,
given that it is stored. - How can we tell if an item is permanently lost?
- Failed recall – no as we know we can recognise more than we can recall
- Failed recognition – no, could be due to an inappropriate cue.
- Both unavailable and inaccessible memories are said to be forgotten
Trace decay - memories get weaker overtime
- A memory trace is some physical change in the brain.
- Over time if these traces are not used they may decay.
What decays?
– A memory’s activation may fade but the underlying
memory is left intact.
– The memory’s structural elements i.e. its associations eg with features
degrade along with its activity level. - Decay in LTM is sometimes called “disuse” – use it or lose
it! - if you dont activate something then its going to decay, lose the memory trace - A biological basis of decay. - neurons die, the connections between synapses degrades over time along with their associated behaviour
- People can recall memories that they thought were
forgotten. Trace decay is difficult to prove behaviourally. - we are looking at what happens to memories just with the passage of time - difficult as dont live in sealed bubble where we are not doing anything we are not rehearsing we are not doing other activities
Interference
- It is difficult to discriminate between similar memories.
- The number of similar traces will increase over time.
- Interference arises whenever the cue used to access a
target becomes associated with other memories. - things can be more memorable if its more unique
- Competition assumption (Anderson et al., 1994): a cue activates all of its associates to some degree and these “fight” one another. Interference increases with the number of
competitors a target has. - Cue-overload principle: recall decreases with the number
of to be remembered items that are paired with the same
cue.
An example of interference
Cue Related verb
E.g. Duck Crouch
1 Loaf
2 Shed
3 Ring
4 Fence
Distinct verb and noun meanings, with the verb meaning being
less common.
Competition from the noun meaning
Retroactive interference (RI)
The tendency for more recently acquired information to
impede retrieval of similar older memories.
- you actually remember very little of your life so when your trying to remember six months ago/ a yr ago its hard as you have done lots of things in that intervening period
Data from Barnes
and Underwood
(1959)
2 conditions - a control condition and an experimental condition - in both conditions the first things the ptps do is learn list one eg learning associations between dog and sky. then theres a difference so in the control condition they are doing a filler activity and the experimental condition gets list two. this list is of very similar things so they see a dog but this Time its associated with a rock. so same cue but different word associated with it.
- both conditions are tested on list one
- the more we learn list two the better we are at list two
- Introducing a related second list of items impairs recall of the
first list compared to a control condition. - More training on the second list results in more first list
impairments. - this demonstrates that forgetting is not just to do with the passage of time but its also to do with interference
Baddeley & Hitch (1977)
- Rugby players were asked to recall the names of teams
they played earlier in the season. - Some players missed certain games, leaving a measure
of forgetting due to decay as opposed to interference
from intervening games. - Time was not a good
predictor of forgetting. - Forgetting increased with
the number of intervening
games.
indicates forgetting is probably more to do with interference rather than trace decay
Proactive interference (PI)
The tendency for older memories to interfere with the
retrieval of more recent experiences and knowledge.
Data from
Underwood
(1957)
the experimental condition learn list one but the control condition have a filler activity they dont learn list one.
both condition then learn list two
Test list 2 learning - as the number of previous lists goes up our ability to remember recent lists decreases
the more older memories there are and older memories that are similar to a newer memory - then the more of those, the more it impedes our ability to remember the more recent info
- PI effects are more severe for recall rather than recognition.
Retrieval-induced forgetting (RIF)
- Retrieval can harm recall of other memories related to
the retrieved item.
Retrieval Practice Paradigm
(Anderson et al., 1994) - has 3 stages
1. learning phase - we have categories and examples of items from those categories and we learn those
2. retrieval practice phase - we only have some categories here and only have the stem of some of the items from that category. we give the ptp practice in retrieving some of the categories and some of the items from that category
3. final recall test - test of all the categories you are given some of the stem and you have to complete the item
Practiced category - you remember the items you practiced but the ones you didnt you remember worse than baseline items - so there is a deficit in recall
Baseline items - 50% recall
Recall Difference = RIF - retrieval induced forgetting
RIF in the real world
- Occurs in a variety of situations in school:
- When reviewing facts (Macrae & MacLeod, 1999).
- On short answer and essay questions (Carroll et al.,
2007). - Retrieving what we already know can contribute to
forgetting! - RIF has been investigated in the context of interrogation
of witnesses (Shaw et al., 1995). - Learning phase: watch a slideshow of a crime scene (a
party where objects were stolen). - Retrieval practice phase: interrogated about some of the
objects in the slideshow. - Result: Interrogating people about some stolen items
impaired their memory for related items - RIF can have implications for how we question witnesses
Interference mechanism:
Blocking
- explanation for RIF - Associative blocking: when a cue fails to elicit a target
trace because it repeatedly elicits a stronger competitor,
leading people to abandon efforts to retrieve the target.
in RIF -
Fruit cue to recall banana
leads the person to
accidentally retrieve the
stronger practiced item –
orange. This will give it
greater prominence, given it
has been retrieved again, and
make it even more likely that
it will be accidentally retrieved
again. so when we try to retrive banana again orange comes to mind
Interference mechanism:
Blocking
- Smith & Tindell (1997)
– Encode large set of words such as ANALOGY e.g. make
pleasantness ratings. = encoding task
– Seemingly unrelated puzzle-solving task. Some puzzles
orthographically similar e.g. A_L__GY, others not.
– Puzzles related to earlier words were solved more poorly (33%)
than ones without related words (50%).
– Other work shows these “memory blocks” are accompanied by
reminders of the original word which gets “in the way” of the right
answer (Leynes et al., 2011).
Interference mechanisms:
Inhibition
- Inhibition: A reduction in
the activity level of a
contextually
inappropriate response. - Allows an unwanted
response to be stopped
and an alternative
response to be executed. - Results in a long-term difficulty in producing the
inhibited response e.g. trying to remember an old
phone number. - Occurs in both the motor and memory domains
stimulus
|. \
| \
prepotent. \
response. \
weaker, contextually
appropriate response
Interference mechanisms:
Inhibition - RIF
Banana might become
activated and intrude on
retrieval here during the retrieval practice phase. To
facilitate the retrieval of
orange, banana is
inhibited, which might
make it harder to retrieve
in the final phase
If banana truly inhibited then it
will be harder to recall
generally, whether tested with
the cue fruit or an unrelated
cue: monkey-b_____
* Inhibition predicts that RIF
should generalise to new
cues, thus exhibiting cue
independence.
* This has been observed many
times e.g. Anderson (2003)
and is not predicted by blocking or unlearning
Conclusions
- Forgetting increases over time: logarithmic.
- Forgetting occurs when the item is unavailable or inaccessible.
- Why does forgetting occur?
- Trace decay
- Interference (proactive and retroactive)
- Retrieval-induced forgetting (RIF)
- Mechanisms underlying interference
- Blocking
- Inhibition
a remarkable memory
A Remarkable Memory – Hyperthymestic Syndrome (HSAM)
AJ (studied by Parker, Cahill & McGaugh, 2006) is a woman with extraordinary autobiographical memory—she can recall every day of her life since her teens with vivid, emotional detail.
Her memories are:
Automatic and involuntary.
Emotionally intense—she relives events as if they just happened.
Verifiable—matched against 30+ years of diaries.
🌀 AJ’s Experience
She describes memory as a “running movie” in her mind, sometimes intrusive and distressing.
Recollections of trauma are particularly hard to forget—she feels “scarred” by one-time experiences.
Despite its advantages, her memory feels like a burden:
“I can’t let go of things because of my memory… it’s part of me.”
🩻 Scientific Significance
Condition is called Hyperthymestic Syndrome (*“hyper” = excessive, “thymesis” = remembering).
Part of a broader study of people with Highly Superior Autobiographical Memory (HSAM).
Brain research (e.g., Santangelo et al., 2018) links HSAM to enhanced connectivity between the prefrontal cortex and hippocampus.
🎯 Key Insight
AJ’s story challenges the assumption that perfect memory is ideal—she suffers from the inability to forget, especially negative experiences.
Raises the idea that forgetting may serve a protective, adaptive function.
the fundamental fact of forgetting
The Fundamental Fact of Forgetting
⏳ Forgetting Increases Over Time
Most people forget more as time passes—this relationship is not linear, but logarithmic.
Hermann Ebbinghaus (1885/1913) first demonstrated this using nonsense syllables, showing rapid initial forgetting, then slower loss—creating the “forgetting curve.”
His findings still hold true across many materials and conditions, including explicit and implicit memory (Murre & Dros, 2015; Averell & Heathcote, 2011).
📺 Forgetting of Real-World Events
Meeter et al. (2005) tested memory for real news events using >14,000 participants globally.
Recall dropped from 60% to 30% in one year.
Recognition (52%) was consistently better than recall (31%).
Forgetting showed a steep initial drop, then slowed—mirroring Ebbinghaus.
🧑🎓 Well-Learned Material and Long-Term Retention
Bahrick et al. (1975) tested high school alumni’s memory for classmates’ names and faces:
Recognition of names/faces remained high for over 30 years.
Recall, especially of names from faces, declined more steeply.
📚 Permastore Effect
Bahrick (1984) introduced “permastore” to describe long-term stable memory after an initial decline—especially for well-learned material, like foreign language vocabulary.
Memory levels stabilize after ~2 years, with minimal further forgetting up to 50 years.
Greater initial learning = better long-term retention.
✅ Key Takeaways for Students
Forgetting is rapid at first, then slows.
Well-learned, frequently rehearsed knowledge is more resistant to forgetting and may enter permastore.
Recognition is generally easier than recall.
To boost long-term memory, focus on deep encoding and initial mastery.
on the nature of forgetting
On the Nature of Forgetting
📉 Recall vs. Recognition
Recall tests show greater forgetting than recognition tests (Meeter et al., Bahrick).
Recognition is easier—suggesting more info is stored than recall alone reveals.
Raises the question: If knowledge is still stored but not recallable, is that true forgetting?
🔍 Tulving’s Accessibility vs. Availability Distinction
Availability = Memory trace exists in storage.
Accessibility = Memory can be retrieved when needed.
Inaccessibility ≠ unavailability—a memory may still exist but can’t be retrieved at the moment.
❓ What Counts as Forgetting?
Limiting forgetting to permanent loss (unavailability) makes it impossible to measure.
E.g., failure to recall ≠ proof of loss.
Even recognition failure doesn’t prove a memory is gone—it may just need the right cue.
🧱 Memory Loss Is Often Graded, Not All-or-Nothing
Over time, a memory may weaken—going from recallable → only recognizable → possibly inaccessible.
Since reduced accessibility is still a retrieval failure, it is considered forgetting.
✅ Key Takeaways
Forgetting often means inaccessibility, not permanent loss.
The line between accessible and unavailable is blurred and hard to measure.
Cues and context can unlock seemingly forgotten memories.
Practical implication: Failing to remember doesn’t always mean the memory is gone—it may just need better cues.
factors that discourage forgetting
Factors That Discourage Forgetting
📉 Forgetting Isn’t Inevitable
While forgetting is common, some memories resist it, especially:
Well-learned material (e.g. Bahrick et al.’s studies on Spanish vocabulary).
Frequently retrieved memories.
📊 Time & Memory Durability
Jost’s Law: If two memories are equally strong, the older one is more resistant to forgetting.
Forgetting curve flattens over time, showing long-term stability for some memories.
🧬 Memory Consolidation
Synaptic consolidation: Structural neural changes take hours to days to stabilize a memory (Dudai, 2004).
Systemic consolidation: The hippocampus initially stores the memory but eventually transfers it to cortex over months or years (Squire, 1992).
Until consolidation completes, memories remain vulnerable to disruption.
🔁 Reconsolidation
When retrieved, even consolidated memories can become temporarily unstable.
Kroes et al. (2013): ECT after reactivation of an old memory caused impaired recall, showing that retrieved memories need to restabilize.
Reconsolidation may allow for memory updating but can also lead to memory distortion if inaccurate info is recalled.
🔁 Retrieval Strengthens Memory
Marigold Linton (1975):
Retesting events reduced forgetting.
4 retests = only 12% forgetting after 4 years.
Intentional retrieval may drive consolidation, making memories more durable (Antony et al., 2017).
🎓 Educational Implications
Retrieval practice > rereading for long-term retention.
Karpicke et al. (2009): Only 11% of students used self-testing.
Adesope et al. (2017): Meta-analysis of 118 studies found self-testing was most effective for learning.
⚠️ Risks of Retrieval
Retrieving a memory repeatedly may mean we’re recalling the last retrieval, not the original event.
This can introduce distortions, especially if errors are reconsolidated (Hardt et al., 2010).
Repeated inaccurate recall can rewrite memory.
✅ Key Takeaways
Strong encoding, repeated retrieval, and time make memories more resistant to forgetting.
Retrieval enhances retention but must be accurate to avoid memory distortion.
Memory diaries and reminders (e.g., family conversations) can help preserve personal memories.
Later research explores how retrieval also influences forgetting—a dual role.
factors that encourage incidental forgetting
Knowing that retrieval retards forgetting is useful, but why does forgetting occur in the first place? What factors contribute to retention loss? Experimental psychologists have traditionally emphasized incidental forgetting, stressing the involvement of passive processes that occur as a bi-product of changes in the world or the person. For example, forgetting has been attributed to decay, contextual shifts, and to interference. This passive view fits the general feeling most of us have that we are the unwilling victims of memory loss. This perspective often fits reality: we do forget things unintentionally, even when they are important.