SPIN | IMPLICATION Flashcards
1
Q
IMPLICATION
So which of those challenges is going to be particularly difficult for you?
— Really? Why is that?
A
2
Q
IMPLICATION
How does that effect your [METRIC]?
— ex: How does that effect your department’s bottom line?
A
3
Q
IMPLICATION
What happens if this doesn’t happen?
A
4
Q
IMPLICATION
So what’s the cost of doing nothing?
A
5
Q
IMPLICATION
What happens if you don’t [FIX PROBLEM]?
— ex: What happens if you don’t upgrade these systems?
A
6
Q
IMPLICATION
Could that lead to [BAD OUTCOME]? By how much would you say?
— ex: Could that lead to increased costs? By how much would you say?
A
7
Q
IMPLICATION
What does that mean for your business?
A
8
Q
IMPLICATION
How is that going to impact your [METRIC]?
A
9
Q
IMPLICATION
How does this impact costs?
A
