5D Flashcards
(6 cards)
1
Q
Market Research
A
A market research analyst is a marking specialist who gathers and investigates customer information.
2
Q
Primary data
A
Primary data is intimation which is collected for the first time by the business for their research purposes.
3
Q
Secondary data
A
Secondary data is information which has been collected for another purpose.
4
Q
Quantitate data
A
Quantitative data is information which can be measured in numbers and figures.
5
Q
Qualitative data
A
Qualitative data is information which is descriptive and non-numerical.
6
Q
Australian Bureau of statistics (ABS)
A
Australian Bureau of Statistics is a national government agency which provides statistic information on a range of economic government and social issues such as technology usage in Australia.
