Begrepp Flashcards
(212 cards)
Affordance
An opportunity or threat provided by a situation.
Aggression
Behavior intended to injure another.
Altruist
Someone oriented toward bringing the group benefits, even if it means personal sacrifice.
Anchoring and adjustment heuristic
A mental shortcut through which people begin with a rough estimation as a starting point and then adjust this estimate to take into account unique characteristics of the present situation.
Androgynous
Demonstrating a combination of masculine and feminine characteristics in one’s behaviors.
Anxious/ambivalent attachment style
Attachments marked by fear of abandonment and the feeling that one’s needs are not being met.
Arousal/cost–reward model
The view that observers of a victim’s suffering will want to help in order to relieve their own personal distress.
Assertiveness
Behavior intended to express dominance or confidence.
Attribution theories
Theories designed to explain how people determine the causes of behavior.
Augmenting principle
The judgmental rule that states that if an event occurs despite the presence of strong opposing forces, we should give more weight to those possible causes that lead toward the event.
Authoritarianism
The tendency to submit to those having greater authority and to denigrate those having less authority.
Authority ranking
A form of exchange in which goods are divided according to a person’s status in the group.
Availability heuristic
A mental shortcut people use to estimate the likelihood of an event by the ease with which instances of that event come to mind.
Avoidant attachment style
Attachments marked by defensive detachment from the other.
Bait-and-switch technique
Gaining a commitment to an arrangement, then making the arrangement unavailable or unappealing and offering a more costly arrangement.
Balance theory
Heider’s theory that people prefer harmony and consistency in their views of the world.
Basking in reflected glory
The process of associating ourselves with successful, high-status others or events.
Bystander effect
The tendency of a bystander to be less likely to help in an emergency if there are other onlookers present.
Catharsis
Discharge of aggressive impulses.
Central route to persuasion
The way people are persuaded when they focus on the quality of the arguments in a message.
Chronically accessible
The state of being easily activated, or primed, for use.
Cognitive dissonance
The unpleasant state of psychological arousal resulting from an inconsistency within one’s important attitudes, beliefs, or behaviors.
Cognitive heuristic
A mental shortcut used to make a judgment.
Cognitive response model
A theory that locates the most direct cause of persuasion in the self-talk of the persuasion target.