Case Study: The Cardroom Estate Flashcards Preview

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Where is the Cardroom Estate?

In the Ancoats area of Manchester, just east of the city centre.


When was the Cardroom Estate built?

In the 1970s.


Why was the Cardroom Estate built?

To replace the old, cramped Victorian housing in the area.
By the mid 1990s the estate had become run down and had a bad reputation.
50% of the houses were empty or being used as squats.
The area suffered from a spiral of decline caused by economic and social problems like high unemployment, burglary, joyriding, drug problems, graffiti and vandalism.


What was the Cardroom Estate replaced by?

The New Islington Development.


Why was the Cardroom Estate chosen as the location for the rebranding?

It's a brownfield site that was an area of deprivation and dereliction.
It's a good location because its within walking distance of the shops, offices and entertainment facilities in the city centre.


New Islington has colourful, eye-catching buildings and lots of new facilities, name a few.

1700 new homes
Primary school
Health centre with 8 GPs
Village hall
Restaurants and cafes
31 acre ecopark
Community football pitch
Tram links


What was the total cost of the redevelopment?

£250 million


Who managed the rebranding?

Property developers Urban Splash and the urban regeneration company New East Manchester- a partnership between Manchester's City Council, English Partnerships and the Northwest Regional Development Agency.


What is it hoped the regeneration will achieve?

An improvement on the area's image and encourage more people to move there. It will also attract more businesses to the area, which in turn will create jobs and increase wages (a virtuous cycle).


How have the local community been involved in the rebranding?

Regular meets between the developers and the locals have occurred.
Each Cardroom estate resident was offered a new house in New Islington, or a transfer to another Manchester estate.
In one area of New Islington people can design their own homes- the Tutti Frutti development.


How as New Islington ensured environmental sustainability?

A combined heat and power station to supply heat and electricity.
Extensive new recycling facilities.
Energy efficient buildings and lots of green space.
The water supply will come from the development's own borehole.


What are some good points about the New Islington Development?

Created new businesses- creates employment.
Energy efficient buildings.
Locals have been involved in planning- better image.


What are some bad points about the New Islington Development?

Some residents complained they were less important than others.
Some experts criticised New Islington for not providing enough council houses.
Some of the media think that it is trying to be like the trendy suburb of Islington in London.