Deck 7 Flashcards
(50 cards)
Trademark
Is a word name symbol sound or color that identifies a good or service and that cannot be used by anyone but the owner
Copyright
Involves anything that is authored by an individual such as writing books magazine articles music artwork etc
Cross-Training
Means preparing to many different activites
National brands
Brands that are owned and initiated by national manufactures or service companies
Nonverbal communication
Expressing oneself without the use of words
Limited partnership
A form of business organization in which selling and distributing products to satisfy customers needs and wants
Prospect
A potential customer also known as a lead
Generalization
A statement that is accepted as true by most people
Generic brands
Products that do not carry a company identity
Gorss sale
the total of all sales for a given period of time
Focal point
an area in a display that attracts attention first above all else
Flextime
a program that allows workers to choose thier work hours
Firewall
hardware or software that protects a computer from aattacks by hackers
Goods
Tangible items of monetary value that satisfy needs and wants
loss leader
an item priced at or below ocst to drae customers into a store
multinationals
Large corporations that have operations in multiple countries
mixed number
a whole number and a fraction writeen together
planning goal
the small steps you take to get from where you are now to where you want to be
price
the value placed on a product
profit
the money earned
pull policy
a process that direct promtoion towards consumers
tariff
a tax on imports
quota
a limit on ethier the quanitity or value of a product that may be imported
supply
the amount of goods producers are willing to make and sell