Deck 7 Flashcards

(50 cards)

1
Q

Trademark

A

Is a word name symbol sound or color that identifies a good or service and that cannot be used by anyone but the owner

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2
Q

Copyright

A

Involves anything that is authored by an individual such as writing books magazine articles music artwork etc

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3
Q

Cross-Training

A

Means preparing to many different activites

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4
Q

National brands

A

Brands that are owned and initiated by national manufactures or service companies

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5
Q

Nonverbal communication

A

Expressing oneself without the use of words

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6
Q

Limited partnership

A

A form of business organization in which selling and distributing products to satisfy customers needs and wants

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7
Q

Prospect

A

A potential customer also known as a lead

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8
Q

Generalization

A

A statement that is accepted as true by most people

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9
Q

Generic brands

A

Products that do not carry a company identity

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10
Q

Gorss sale

A

the total of all sales for a given period of time

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11
Q

Focal point

A

an area in a display that attracts attention first above all else

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12
Q

Flextime

A

a program that allows workers to choose thier work hours

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13
Q

Firewall

A

hardware or software that protects a computer from aattacks by hackers

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14
Q

Goods

A

Tangible items of monetary value that satisfy needs and wants

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15
Q

loss leader

A

an item priced at or below ocst to drae customers into a store

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16
Q

multinationals

A

Large corporations that have operations in multiple countries

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17
Q

mixed number

A

a whole number and a fraction writeen together

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18
Q

planning goal

A

the small steps you take to get from where you are now to where you want to be

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19
Q

price

A

the value placed on a product

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20
Q

profit

A

the money earned

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21
Q

pull policy

A

a process that direct promtoion towards consumers

22
Q

tariff

A

a tax on imports

23
Q

quota

A

a limit on ethier the quanitity or value of a product that may be imported

24
Q

supply

A

the amount of goods producers are willing to make and sell

25
till
the cash drawer of a cash register
26
ton-mile
the movement of one ton of freight one mile
27
top managment
managers who makes decisons that affect the whole company
28
trail close
an initial effort to close a sale
29
Values
beliefs that guide the way the people live
30
trading area
the geographical area from which a busniess draws its customers
31
want slips
customers request for items that are not carried in the store
32
transit advertisting
advertising found on public transportation
33
whistle-blowing
reporting an illegal action by ones employer
34
wholesale and retail buyers
buyers who purchase good for resale
35
percentage
a number expressed in parts per 100.
36
premiums
low cost items give to consumers at a discount or for free
37
price bundling
two or more similar products are placed on sale for one package price
38
database
a collection of related information abiout a specific topic
39
debt capital
borrowed funds that must be repaid
40
domestic business
a business that sells its products only in its own country
41
equity
the concept of equal rigthe and opportunities
42
(EU) European union
european trading bloc
43
imports
goods and services purchased from other countires
44
media
the avenues through which messages are delivered
45
net sales
the amount left after gross sales have been adjusted for returns and allowances
46
monopoly
excliusive control over a product or the means of producing it
47
marquee
an architectural canopy that extends over a store entrance
48
product positioning
the image a product projects that sets it apart from the competition
49
self esteem
perception of your worth value as a person
50
reverse auction
sale in which compainespost what they want to buy and suppliers bid for the contract