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A-Level Media > Kiss of the vampire > Flashcards

Flashcards in Kiss of the vampire Deck (15)
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1
Q

what did the ‘sexual revolution’ in the 60s lead to the introduction of?

A
  • divorce laws
  • contraceptive pill
  • new abortion laws
2
Q

What did the Civil Rights Act of 1964 do? (in relation to women) What did this do?

A

-prohibited discrimination in employment in the basis of sex/gender
-increased the no of women with jobs

3
Q

why was there a move away from women being just housewives, therefore leading to their sexualisation in the media?

A

-Civil Rights Act meant there were more women with jobs
-Women were allowed to vote
-women started to go to college to obtain more than a husband

4
Q

Traditionally how were women represented? How does KOTV subvert this? How does KOTV conform to this and why?

A
  • as ‘damsels in distress’ who needed saving by a ‘hero’ (usually male)
  • by portraying a strong women (vampire) who is seen as an equal to the male vampire next to her
  • by portraying a sexualised vulnerable women who is being carried by the male vampire : the horror genre was popular among male audiences, so these representations would appeal to them
5
Q

what happened in the 60s (to do with feminism) ?

A

there was a second wave of feminism where women started to become more powerful and fight for more equal rights, demanding a change in the way they were treated and represented

6
Q

how is the human woman presented?

A
  • she is seemingly unconscious or dead
  • she is being carried by the male vampire
  • exposed chest, and body language implies vulnerability, but also shows her to be sexualised
  • wearing heels and a little satin dress : sexualised
  • light hair portrays innocence
  • typical ‘damsel in distress’
7
Q

how is the vampire woman presented?

A
  • still sexualised : neck and chest are exposed, fallen shoulder of dress, silk dress
  • bared teeth and position above kneeling man : presented as dominant and powerful
  • standing equal to the male vampire
  • dark hair : aggression, violence, power
  • bared teeth shoes the aggression of the feminist movement
  • would have been unconventional
8
Q

how is the vampire man presented?

A
  • is carrying the woman : presents him as powerful
  • his teeth and the colour of his clothes makes him seem dangerous and aggressive
  • his representation reflects historical patriarchal ideas that men were the dominant and powerful ones
  • his wide eyes and defensive position makes him seem scared of the female vampire
  • highest person on the poster
9
Q

how is the human man presented?

A
  • body language makes him seem submissive and vulnerable
  • neck is exposed suggesting he is in danger
  • white worker clothes suggest innocence and purity
  • lowest character on the poster
10
Q

how does Levi-Strauss’ Structuralism theory relate to KOTV?

A

it uses binary opposites
- vampires vs humans (power vs vulnerability)
- male vs female
- light vs fake colours
- light title vs dark background
- ‘kiss’ vs ‘vampire’
- victim vs killer

11
Q

how does Barthes Semiotics theory relate to KOTV?

A

Hermeneutic code - suspense is created through the enigmas surrounding the connoted relationships between vampires and their victims
Semantic code - images of bats and their conventional associations with vampirism and horror
Symbolic code - horror, darkness and fear are signified by the moon and the male victim’s submissive sacrifice

12
Q

how does Neales Genre theory relate to KOTV?

A
  • it repeats much if the symbolism associated with hammer horror and the wider ‘monster’ genres
  • but adds difference through the empowerment of the female protagonist and the implied romantic narrative
13
Q

how does Van Zoonen’s Femisnist theory related to KOTV?

A
  • by assuming the co-antagonist role, the female vampire is contributing to social change by representing women in non traditional roles - but even she is sexualised ( the fallen dress shoulder ) to align with patriarchal views at the times
  • but the passive female victim reinforces her theory as she is represented as weak and vulnerable, suggesting the passivity of women under a strong masculine presence
  • both characters are constructed to satisfy male spectatorship
14
Q

how does hooks feminism and race theory relate to KOTV?

A
  • white masculinity dominates hierarchies in the west : the male vampire is the highest in the poster and embodies power and danger
  • black women are absent from this products does to their economic and social powerlessness
15
Q

how does david gauntletts identity theory relate to KOTV?

A
  • hammer horror has changed from the traditional binary gender representations
  • the female vampire is, yes sexualised, but also shown to be as strong and powerful as the male vampire, while the human man is on his knees ok a vulnerable position