Flashcards in L6- Advertising Deck (34)
to persuade someone to do something by making them feel it is their duty to do it
Everyone is being pressurized to vote.
He was pressurised into signing the agreement.
~ sb (about sth) to say or do sth that makes sb less frightened or worried:
They tried to reassure her, but she still felt anxious.
He smiled at me in a reassuring way.
something that is done or said in order to get an advantage, often dishonestly:
There are various ploys we can use if necessary.
[+ to infinitive] He only said he had a meeting as a ploy to get her to leave.