1.5.5 Business choices Flashcards
(6 cards)
what resources are typically scarce in a business
- finance (particularly cash)
- time
- capacity
- skills and capabilities
if resources are scarce, then choices need to be made about how they are used
define opportunity cost
measures the cost of a choice made in terms of the next best alternative foregone or sacrificed
define trade off
arises where having more of one thing results in having less of another
give examples of trade offs n=in business
choice= less market research (lower costs)
trade off= less successful new product launch (lower sales)
choice= higher quality standards to build reputation
trade off= more quality control and assurance costs
choice= higher advertising online
trade off= reduced advertising on TV
choice= lower risk investment
trade off= gain lower rewards.
what are the most important resources for a new business
- sufficient capital for covering start up costs
- skilled and motivated employees
- equipment and inventory
- market research and understanding target market
- networking and relationships with suppliers, customers, investors
what are personal opportunity costs for an entrepreneur
- If an entrepreneur leaves a stable job to start their own business, the salary and benefits they give up represent a significant opportunity cost.
- investing personal savings into the business means forgoing potential interest or returns from those savings if they were kept in a bank or invested elsewhere.
- The demands of starting a business can lead to a loss of work-life balance, impacting personal relationships and leisure time.
- The stress and long hours associated with entrepreneurship can lead to neglecting personal health, which could have long-term consequences.