Chapter 12 - The Genesis of 20th Century Design Flashcards Preview

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Flashcards in Chapter 12 - The Genesis of 20th Century Design Deck (17)
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1

(1867-1959) an American architect who proposed ideas of 'organic' architecture. His work was an inspiration for designers to move toward a rectilinear approach of spatial organization. Designed all aspects of building, from stained glass to fabrics and furniture.

Frank Lloyd Wright

2

Four Scottish artists who collaborated to create designs that balanced art nouveau curvilinear qualities with more rectilinear structure.

The Glasgow School

3

Breakaway member of the Glasgow school who designed graphics and furniture. His design theme was rising lines with curved upper design elements.

Charles Rennie Mackintosh

4

A group of young Austrian artists who broke away from mainstream artist association due to lack of inclusion of foreign artists; they preferred linear art styles.

Vienna Secession

5

Leader of the Vienna Secession revolt; painted exotic and erotic images.

Gustav Klimt

6

Paper treated with a fine spray to add a slick shine; used for Ver Sacrum Magazine.

Coated stock

7

Color illustrations "tipped in" to a black-and-white publication.

Color plates

8

Raised relief designs on paper, pushed in from the verso side of the page.

Embossing

9

Designed with standardized units; interchangeable.

Modular

10

German architect, artist, and designer: the first 'industrial designer', developed 'visual identification programs' using the grid system to structure space.

Peter Behrens

11

The design of manufactured products

Industrial design

12

Type face is a set of one or more fonts. Font is a single complete character set. Family is a multiple fonts that have slight variance of a font such as italics, bolds, etc.

Type: face, font, family

13

The consistent and standardized use of a typeface, logo, color, and layout style.

Graphic identity program

14

A graphic representation of corporate or business identity

Logo

15

The total plan of a designed page.

Layout

16

A line which separates visual information or defines a boundary.

Rule

17

Simplicity in design.

Spartan