The Daily Mirror: Mirror Online - Made for Audiences

Question 1

Home Page

Answer 1

• Bright, colourful and containing massive images (all linked to story when clicked on).
• Home page is scrolling list of the days most important stories, smaller stories
  (pictures and headings) are either older or less important.
• Menu system in operation along header (across all pages) offering simple alternatives (News, Politics, etc.) along with social media icons.

Question 2

‘Sell Your Story’ Page

Answer 2

• Simple use of white space, clear branding of Daily Mirror and
  Sunday version (Sunday Mirror).
• Brief description of each with clear news-desk telephone numbers / e-mail adresses as contacts.
• Short & straight to the point giving potential contributing prosumers / rudimentary citizen journalists the basic information required.

Question 3

Celebrity Pages

Answer 3

• Same layout as home page (large images, smaller headings - all linked to stories when clicked)
• Large emphasis on reality TV celebrities (TOWIE, Strictly Come
  Dancing, I’m a Celebrity, etc.),
• Sex & (partial) nudity.

Question 4

Sport Pages

Answer 4

• All important stories tend to be fairly working class sports (boxing, football, UFC, WWE?),
• Pictures contain various ‘action shots’. - Also contains links to interviews with selected ‘sport’s personalities’.
• Further down the page there are a greater range of sports relating to a higher class (cricket, horse racing, etc.) and international sports (American football & basketball)