Beyonce's Formation: Product Context Flashcards
Who is Beyonce?
- Beyonce Knowles is an African American singer, songwriter and actress, formerly in the pop band, Destiny’s Child.
Relatives to Beyonce
- Beyonce’s husband is rapper and producer Jay-Z and her sister is signer Solange Knowles.
How successful is Beyonce?
- She is known as a multiple MTV, BET, Soul Train, Emmy and Grammy award winning global superstar and fashion icon.
What are Beyonce’s stage names/pseudonyms?
- Beyonce has performed under a variety of stage names and pseudonyms in the past including: Harmonies of the Hive, Queen B, Third Ward Trill, Sasha Fierce, etc.
When was Formation released and how is this signifigant?
Formation, lead single for the album Lemonade, was released the day before Beyonce performed at the Super Bowl final in Febuary 2016 - after which a commercial aired announcing the Formation World Tour - pre-sales began two days later.
Where was Formation initally released?
- The album itself was only originally avalible via streaming service - Tidal.
Who produced Formation?
- The album was produced by Parkwood Entertainment
Who distributed Formation?
- Formation was distributed by Columbia Records
What number album is Formation in Beyonce’s discography?
Formation is Beyonce’s sixth studio album.
Who directed the Formation music video?
- Directed by Melina Matsokas
Formation awards and nominations
-The video has won numerous awards incuding a Clio Award for Innovation and Creative Excellence in a Music Video at the 2016 awards, and has been nominated in the music video category at the 59th Grammy Awards.
Historical background of Formation
- The video is set against the backdrop of the flooding in New Orleans following Hurricane Katrina and the associated racial tension in America, and also draws historical parallels with references to racism and slavery.
