chap 6 and 5 Flashcards
(90 cards)
_________: how information gets into memory
encoding
________: how information is maintained (stored) in memory
storage
_________: how information is pulled out of (retrieved from) memory
retrieval
_______ _______: preserves information in its original sensory form for a brief time
sensory memory
_______ ______ last ¼ to 1 second
visual memory
____ _____ lasts 2 to 4 seconds
auditory memory
Capacity (i.e. how much can be stored): ___ +/- ___ (5 to 9 chunks)
7 , 2
______: a group of familiar stimuli stored as a single unit
chunk
_______: is 20 to 30 seconds without rehearsal
duration
________ : repeatedly verbalizing or thinking about the information
rehersal
Duration (i.e. how long we store it) is possibly __________
permanent
____ ____ :vivid memories of what we were doing at the time of an emotion-provoking event (where were you doing during 9/11?)
flashbulb memory
_____ ____: is for actions and skills (ex: how to ride a bike, ski, etc.)
procedural memory
_____ _____: is memory for facts (two types)
declarative memory
declaritive memory: ______ ______ is for general facts
semantic memory
declarative memory: _____ ____ is for personal facts
episodic memory
_____ ___ _____:The deeper we process information, the better our LTM
depth of processing
______ ____ _____ _____: manipulated the depth of processing by varying types of questions subjects had to answer about each word on a list
craik and tulving study
_____ _____: emphasizes meaning (deeper processing)
semantic processing
____ ____ ____: better recall for words at the beginning and end than in the middle
serial position effect
______ _______: recall words at the beginning of a list better; effect due to repetition of first few words in the list
primary effect
______ _______: recall words at the end of a list better; due to recall from STM
recency effect
____________: linking stimulus to other information at the time of encoding (example: applying classical conditioning to your own fear of spiders)
elaboration
_________: are strategies and tricks for memory (example: Please Excuse My Dear Aunt Sally = Parenthesis Exponents Multiplication Division Addition and Subtraction, for the order of operations in math)
mnemonics