chapter 10 book Flashcards

(9 cards)

1
Q

alert: what what or what people of environmental?

A

naming, alerting or notifying people/concerns or prob.

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2
Q

amplify

projection bombing: ? of content to ? foster? and generate ?

A

outdoor digital projection/publicize a message/awareness/buzz or convo

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3
Q

engage: taking ? that address?

how social change itself is constituted through

A

individual and collective actions/public life

comm.

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4
Q

self initiating: ability of individuals through what are often called ? to instigate ?

A

bottom up online sites/ social change via social media

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5
Q

bottom up sites: easy to use online tools that enable users to

A

start petitions on platforms like FB or twitter

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6
Q

sustainable self rep.:
define self independent of ?
-ability to create and sustain an identity that avoids both the ? and vicissitudes of ?

A

gate keeping

fickleness of changing news/reporting and editorial process

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7
Q

clicktivism:

A

taking action by simply clicking link

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8
Q

gamification: encouraging something through ? often involving

A

play

point scoring comp. and rules

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9
Q

challenge for NGOs is how to

A

retain potential audience

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