Kiss of the Vampire

Question 1

Context-1960s society

Answer 1

Second-wave feminism = Major social change

Divorce, abortion & contraceptive pill laws
Women less confined to wife/mother roles
Feminists demanded change in media portrayals

KOTV still represents women in old-fashioned ways-Objectified & victimised to please male audiences

Question 2

Visual codes-Female (left)

Answer 2

Carried by man-Weak & dependent

Closed eyes, floppy body = Victimised

Tight dress, bare neck/chest = Sexualised

Question 3

Visual codes-Female (right)

Answer 3

Bared teeth, raised arm, aggressive pose = Powerful, dominant

Positioned above kneeling man-Unconventional (for the 1960s)

Reflects shifting gender roles & rise of feminism

Question 4

Visual codes-Male (left)

Answer 4

Carries woman-Powerful & dominant

Dark red/black colour palette + vampire teeth = Dangerous, aggressive

Reflects patriarchal male dominance

BUT wide eyes & defensive body-May also be a victim

Question 5

Visual codes-Male (right)

Answer 5

Submissive, vulnerable body language = Weaker male

Reflects changing gender roles in the 1960s
Challenges idea of men as always dominant

Question 6

Representation-Gender balance

Answer 6

Not just binary roles

Shows both dominance and vulnerability in men & women
Reflects new trend of gender equality in media