Brainscape's Knowledge GenomeTM

Browse over 1 million classes created by top students, professors, publishers, and experts.


See full index

Social Media Period 3 > Lesson 1 Vocabulary (Isabella Buchanan) > Flashcards

Lesson 1 Vocabulary (Isabella Buchanan) Flashcards

1
Q

The ease of obtaining the tools needed to publish content on various media platforms.

A

Accessibility

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
2
Q

Web browser or client application that collects or aggregates syndicated Web content into a single location so that users can easily view the content.

A

Aggregator

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
3
Q

Important programming methodology used to build Web 2.0 sites.

A

Ajax

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
4
Q

The number of shares per post on a social media channel.

A

Amplification rate

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
5
Q

The number of likes per post on a social media channel.

A

Applause rate

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
6
Q

A created or selected image that users use to represent themselves in an environment.

A

Avatar

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
7
Q

Collection of entries posted on a Web site displayed in reverse chronological order.

A

Blog

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
8
Q

Someone who creates and uploads original content on a social media service.

A

Contributor

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
9
Q

To change something from one form to another.

A

Conversion rate

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
10
Q

Web page made up of a collection of panels that present different information.

A

Dashboard

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
11
Q

How many places a piece of content is made available.

A

Distribution

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
12
Q

Measures your potential audience by measuring the number of your followers plus the number of followers for each person who shared your content.

A

Exposure

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
13
Q

Pricing model used in virtual worlds, where users can enter for free, but contains additional features users can purchase.

A

Freemium

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
14
Q

The number of times within a certain period that a item is published in the media.

A

Frequency

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
15
Q

Type of metadata tag that is used quite often on social media sites to help organize and find content.

A

Hashtag

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
16
Q

How fast content is created and distributed.

A

Immediacy

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
17
Q

Each time a piece of content is displayed.

A

Impression

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
18
Q

Anyone who has the power to sway or persuade others.

A

Influencer

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
19
Q

Fast communication method.

A

Instant messaging

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
20
Q

Programming language used on Web pages to make them interactive.

A

JavaScript

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
21
Q

Communication method where user must be online and signed into an application to be able to use it.

A

Live chat

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
22
Q

Broadcasting live video and/or audio over the Internet to an audience.

A

Live streaming

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
23
Q

merges content and scripts from multiple Web sites to create new, innovative applications that contain content the individual Web site authors did not anticipate for their sites.

A

Mashup

24
Q

Information that describes other data.

A

Metadata

25
Q

Like a blog, except it only allows users to send brief messages.

A

Microblog

26
Q

Replies to individual comments and are posted directly under that comment.

A

Nested comments

27
Q

Someone who often responds to the social media content posted by others.

A

Participant

28
Q

How long the content exists or can be accessed.

A

Permanence

29
Q

Syndicated audio or video digital media file that a user can download to a computer or portable media player.

A

Podcast

30
Q

Indicates the actual number of unique people who view or otherwise access an article, advertisement or other content.

A

Reach

31
Q

Web applications that can contextualize data as they process it.

A

Semantic web

32
Q

Emotion behind a social media interaction.

A

Sentiment

33
Q

Someone who views and shares content on social media sites.

A

Sharer

34
Q

Services that allow you to send text messages via an instant messaging.

A

SMS gateway

35
Q

Allow users to save, organize, manage, and share links to Web sites and other Internet resources.

A

Social Bookmarking

36
Q

Services that allow users to manage content and links they find on the Internet.

A

Social collaboration

37
Q

Type of social interaction or engagement is added to the process of buying and selling products online.

A

Social commerce

38
Q

Virtual worlds and online games that have social features included in them.

A

Social entertainment

39
Q

Online or mobile app games that allow users to play on their own schedule, but also interact with other game players in some way.

A

Social games

40
Q

Any online service, site or mobile app that allows people to interact and be social.

A

Social media

41
Q

Allows you to create or upload content and interact with the users who read the content.

A

Social media publishing

42
Q

Services that group individuals with common interests or goals into specific groups or communities.

A

Social networks

43
Q

someone who watches other user’s activities on a social network site, but rarely participates.

A

Spectator

44
Q

Sends real-time audio and video from the publisher via a video cam, Webcam, or even a mobile device directly to the viewer’s computer or mobile device.

A

Streaming

45
Q

Keywords, category names or metadata.

A

Tags

46
Q

Method of communication in which a user types and sends short messages from a mobile phone to another mobile phone.

A

Text messaging

47
Q

One-way communication (newspapers, television, radio, etc.)

A

Traditional media

48
Q

Data that does not follow a specific data format and is hard to organize or label.

A

Unstructured data

49
Q

Allows the consumers to become publishers and create and post their own content on various sites.

A

(UGS) User generated content

50
Q

Visual communication so the participants can see non-verbal expressions and view visual aids such as drawings, graphics or slideshows.

A

Video conferencing

51
Q

Image, video, etc. that gets circulated rapidly through the internet.

A

Viral

52
Q

Simulated environment where multiple users can interact in real time.

A

Virtual world

53
Q

voice information delivered in digital form as packets of data using the Internet Protocol (IP) instead of the traditional circuit switched lines of the public switched telephone network (PSTN).

A

Voice over IP

54
Q

Web sites that have technologies that allow two-way communication between the site owner and the consumers.

A

Web 2.0

55
Q

data format for delivering Web content that is frequently updated, such as blog entries and news headlines.

A

Web feed

56
Q

Broadcasting live video and/or audio over the Internet to an audience.

A

Webcast

57
Q

Markup language used to store, describe and share data on the Web.

A

XML-Extensible Markup

Social Media Period 3 (105 decks)

Brainscape helps you reach your goals faster, through stronger study habits.
© 2024 Bold Learning Solutions. Terms and Conditions