Section 3 (Part 1)

Question 1

What is Selective Attention?

Answer 1

The process of attending to some information received by our senses and ignoring other information.

Question 2

What is Confirmation Bias?

Answer 2

Tendency to seek only confirming evidence when evaluating our hypotheses, while failing to seek disconfirming evidence (we see what we expect to see)

Question 3

What is Stereotyping?

Answer 3

The process of assigning traits to people on the basis of their membership in a social category.

Question 4

What is the Halo Effect?

Answer 4

The tendency for an impression created in one area to influence opinion in another area.

Question 5

What are the 4 levels of emotional intelligence?

Answer 5

1. Self Awareness
2. Self-Management
3. Empathy (Awareness of other’s emotions)
4. Social skills (Managing other’s emotions)

Question 6

What are Perceptual Biases?

Answer 6

• Selective Attention
• Confirmation Bias
• Stereotyping
• Halo Effect

Question 7

What influences selective attention?

Answer 7

• Characteristics of the person or object being perceived (size, intensity, motion, reputation, novelty, context)
• Characteristics of the perceiver (the brain quickly and unconsciously assesses relevance of information and attaches emotional markers