2.6.3 Location Of Research

Question 1

What is the location of research in your experiment

Answer 1

• Field Experiment
• Edgbarrow school

Question 2

Outline one strength of conducting research in a field in your experiment

Answer 2

High ecological validity
—> people feel less stressed in a natural environment
—> leads to more accurate results

Question 3

Outline one weakness of conducting research in a field in your experiment

Answer 3

Increased chance of extraneous variables
—> less control over EV
—> in uncontrolled = harder to establish cause and effect

Question 4

Explain how an alternative location could have been used in this experiment

Answer 4

Online research
- issues with validity (ptps may lie about who they are)
- social desirability bias/demand characteristics
- lack of informed consent

• large sample size
• less time consuming