Flashcards in Quizelt Notes Deck (7):
item with a comment (to see all items with comments, go to the View menu > Items with comments)
What do you understand by words "Funnels" and "Search Funnels" ?
series of steps your customers take before completing a conversion
On what parameter you should focus to lower your First Page Bid Estimates?
How to calculate conversion rates for an ad?
divide the number of conversions by the number of ad clicks
You can also use _____ to help track the performance of your keywords.
Auto-tagging automatically imports AdWords data into Analytics. Combining AdWords data with the rich post-click information provided by Analytics allows you to see what happened on your site after people clicked on your ads.