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AdWords Advanced Search > Quizelt Notes > Flashcards

Flashcards in Quizelt Notes Deck (7):
1

item with a comment (to see all items with comments, go to the View menu > Items with comments)

Pushpin icon

2

unposted change

Bold

3

What do you understand by words "Funnels" and "Search Funnels" ?

series of steps your customers take before completing a conversion

4

On what parameter you should focus to lower your First Page Bid Estimates?

Quality Score

5

How to calculate conversion rates for an ad?

divide the number of conversions by the number of ad clicks

6

You can also use _____ to help track the performance of your keywords.

auto-tagging

Auto-tagging automatically imports AdWords data into Analytics. Combining AdWords data with the rich post-click information provided by Analytics allows you to see what happened on your site after people clicked on your ads.

7

Display ads per ad group

300