pr quiz Flashcards Preview

Undeleted > pr quiz > Flashcards

Flashcards in pr quiz Deck (15):
1

Tell the truth

Prove it with action

Listen to the customers

Manage for tomorrow

Conduct public relations as if the whole company depends on it

Realize a company’s true character is expressed by its people

Remain calm, patient, and good humored

are all a part of what?

arthur W. Page principles

2

Ethical decisions ultimately rests with ?

individual practitioners

3

______ have developed extensive codes of ethics

Professional associations

4

which Amendment protects freedom of speech and the press

first

5

PR practitioners work with news media to ?

disseminate ideas and information for clients

6

what are the 1st amendment and types of media?

print, broadcast, cable systems, and internet

7

which act promotes full disclosure from the executive branch

Freedom of Information Act (FOIA) of 1966

8

which act added access to digital information held by federal government agencies subject to the FOIA

Electronic Freedom of Information Act of 1996

9

which speech must be about leal activity?

commercial speech

10

which speech Deals with politics, and government, including legislation and elections
?

political

11

which speech is inherent worth does not depend upon the identity of its source

political

12

____________ Involves communication between unions and management

employee and labor relations

13

Unions and management are prohibited from engaging in ?

unfair labor practices

14

why was the securities exchange act of 193 created?

to enforce securities laws, promote market stability, and protect investors

15

securities exchange act regulate and requires?

trading of securities after initial distribution and requires periodic reporting