social learning theory- the role of mediational processes Flashcards
(7 cards)
what are the 6 AO1 points you must know for social learning theory- the role of mediational processes?
-Definition of mediational processes
-The four mediational processes
-Importance of cognitive factors
-Influence of attention
-Influence of retention
-Influence of motivation
What are mediational processes in Social Learning Theory?
Mental factors between observing a model and imitating their behaviour.
What are the four mediational processes?
Attention, Retention, Reproduction, Motivation.
How are mediational processes different from behaviourism?
Mediational processes focus on cognitive factors like attention and memory, unlike behaviourism’s focus on direct stimuli and responses.
What role does attention play in mediational processes?
To learn, the observer must pay attention to the model, which can be influenced by the model’s distinctiveness or the observer’s interest.
What role does retention play in mediational processes?
Retention is the ability to remember the observed behaviour, influenced by the observer’s memory and rehearsal.
What role does motivation play in mediational processes?
Motivation influences whether the observer will imitate behaviour, especially when they see the model being rewarded (vicarious reinforcement).